Success stories6 min

Obut: The new game is played on PrestaShop

Obut has transitioned its ecommerce interfaces to PrestaShop to centralize its complex catalog and customize customer journeys for various audiences.

Marketing10 min

How to sell online? The complete guide to building a successful ecommerce business

You want to sell your product online ? Take a look on our basics 101 e-commerce guide that will give you all the keys you need to begin your adventure.

Marketing4 min

9 key strategies to attract new customers

What are the levers for acquiring new customers?

Resources5 min

How to manage your online store’s costs to keep it profitable

Calculating the total cost of ownership (TCO) for an online store extends far beyond merely considering the platform's price.

Conversion6 min

Cart Abandonment Rate: 8 Ways to Avoid Lost Sales

Increase your ecommerce store profits and boost customer loyalty with these tips to lower your cart abandonment rate.

Conversion5 min

Is your checkout costing you sales?

Conversion4 min

Black Friday 2025: what to expect this year

SELL ONLINE WITH PRESTASHOP

Sell online on a fully customizable ecommerce platform, adapted to the growth of your business.

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SELL ONLINE WITH PRESTASHOP

Sell online on a fully customizable ecommerce platform, adapted to the growth of your business.