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A list of green and creative packaging ideas
Consumers in 2022 are conscious of their purchasing behaviors, and they're on the lookout for eco-friendly products offered by brands that value sustainability. Shrewd businesses understand this digital-native generation's desire for greater environmental sustainability, and many are now offering green and creative packaging solutions to address that desire. Let's explore some of the most eco-friendly and interesting packaging ideas that budding businesses and new entrepreneurs can explore to attract a wider community of environmentally conscious customers. Minimalist designs Simple, minimalis...

Sustainable shipping 101
The true cost of online shopping At some point, we’re going to stop calling it “online shopping” because it’s so common, and going out to browse the shops will have a special name. The shift to shopping online was so quick, that 165 BILLION packages are now shipped every year in the US. That’s 5,000 per second! We’re very good about recycling our cardboard boxes, but those only represent the cost of a shipment that we can see. The hidden costs come in the form of carbon emissions from the manufacture of shipping materials and the transportation of the items shipped. The World Economic Forum es...

Some essentials before creating your ecommerce business
You have decided that 2023 will be the year you finally realize your e-commerce site dream, the business idea that you’ve had in mind for some time. Great! Before you get started, it’s a good idea to do some research and be prepared. Here are 9 essentials that will help set you up for success. Knowing the market, the competition, the target audience, your brand, your business plan and how to market your site are all essential elements for growing a company. In this article, we will explore each of these points in more detail. 1. Understanding your market First of all, it is important to know t...

New study: The Workday Consumer Has Logged In

What is a PIM system and why it's essential in ecommerce?

VAT: New rules applicable for the European Union from July 1st 2021
On July 1, 2021, the VAT rules applicable to distance selling and more broadly to BtoC E-commerce will be profoundly modified for all European Union (EU) countries. The implementation of the set of texts amending these rules, known as the "E-commerce package", consisting of Directives 2017/2455 of December 2017 and 2019/1995 of November 2019 which was initially supposed to come into force on January 1, 2021 has ultimately been postponed by 6 months due to Covid-19. Redefining the concept of distance selling and introducing a single threshold Among the new features are the redefinition of the c...

Why Consent Management applies to your online shop as well

PSD2 SCA is here. Is your shopping cart ready?

Customer reviews: How to get more of them and how to exploit the good ones

Ecommerce & accessibility: Making online shopping more inclusive

Speed of Lite: How LiteSpeed web servers power enterprises

How to secure a PrestaShop store from hackers in 2022?

What you need to know about Shopify vs PrestaShop

Migrating from Shopify to PrestaShop: the guide to success

What you should know about migrating from Magento to PrestaShop

Understanding the migration process to PrestaShop

How to start your ecommerce business ?

As de Carreaux & PrestaShop: an online store that breaks new ground

Material Escolar, A very didactic ecommerce business!

How Le Chocolat Alain Ducasse got a new showcase with PrestaShop Pro Services

Use Case: How the online store Les Raffineurs managed to grow thanks to Klaviyo's PrestaShop integration

Top 5 tips to optimise your payment page

Tips on how to increase your conversion rate on PrestaShop

How do you optimize your sales funnel and improve your sales conversions?

Avoid abandoned shopping carts with varied online payment options

Digitalization shaping the future of payments

Installment payments: what merchants think about this must-have for online stores

How do I accept crypto payments on my website?

5 payment mistakes that prevent a seamless customer experience

10 Powerful Modules to Integrate eBay & Amazon into PrestaShop

Ten powerful tips to boost your e-commerce branding

How to calculate your ROI for ad campaigns?

Strategies to generate leads for your ecommerce business

1, 2, 3: Getting Started with TikTok on PrestaShop

PIM and PrestaShop: How to Increase Your ecommerce Sales?

FAQ pages for SEO: A win-win SEO strategy for the user and Google

PrestaShop Metrics, the analytics tool to centralize all your ecommerce data

Must-have features for an ecommerce website
