Migrating to PrestaShop: it's easier than it looks
When it comes to CMS migration, many online store owners feel a bit of apprehension. Words like “complexity,” “risk,” or even “downtime” are often the first to come to mind. Yet if you plan the steps of a website migration properly, the process can boost your online store’s growth. In this article, find out why and how moving to PrestaShop can be a winning decision.
Why migrate to PrestaShop?
Before we dive into the technical details, answering the question of why consider a migration to PrestaShop feels essential. Here are a few reasons that can tip the balance:
- Long-term savings: your current CMS might be costing you far more than it seems. High maintenance fees, limited features that require expensive add-ons, and performance issues that slow your sales. By migrating to PrestaShop, you choose a more flexible, cost-effective solution, tailored to the needs of ecommerce sites of all sizes.
- You’re in full control: unlike other solutions, with PrestaShop you own your site, your code, and your data. That’s a major advantage for online stores that want to stay in charge of their business without relying on a proprietary platform and an expensive subscription.
- Customization and scalability: PrestaShop offers a rich ecosystem that allows for deep customization. You can develop tailor-made features, with the platform and all related services (hosting, tools, logistics) adapting to the pace of your growth and your needs.
- Expertise at your fingertips: the PrestaShop ecosystem includes specialized partner agencies ready to support you at every stage of your website migration.
- For the most ambitious stores and the most demanding merchants, the PrestaShop Enterprise solution delivers best-in-class performance and security.
Overcoming migration-related fears
Afraid of service downtime?
A well-designed migration plan includes measures to avoid any service disruption. Pre-launch testing and a gradual go-live help ensure a smooth transition.
Worried about costs?
If the upfront costs seem high, see them as an investment. With PrestaShop, you save on long-term maintenance fees and get a platform that’s more powerful, more adaptable, and better aligned with your needs, your resources, and your ambition.
Is migration really complex? Yes and no
If you decide to handle the migration yourself, it all depends on your technical skills and the complexity of your site. Even though migration modules are available to make the job easier, we recommend working with professionals to get the most out of PrestaShop and access all the features you need. PrestaShop has many PrestaShop Experts who can advise and support you—or even take care of every aspect of migrating to your new PrestaShop online store.
The key steps to a successful website migration
- Analysis and audit of your current ecommerce site
- Data planning and preparation for migration
- Development and customization of your new store
- Rigorous testing, optimization, and go-live
In conclusion: write the new chapter in your online store’s story
What if your migration became the starting point for new success? Moving to PrestaShop isn’t just switching CMS: you’re reinventing your online store with a high‑performance, scalable platform, ready to win over your customers and boost your profitability and sales. With a team of experts by your side and a solution built for ambitious merchants, PrestaShop turns this seeming mountain into a simple hill.
