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Blog

Marketing4 min

OOH: 6 physical advertising ideas for online stores

In this article, we explore the various possibilities OOH offers for ecommerce sites and how these methods can be integrated into an overall marketing strategy.

Conversion7 min

A payment gateway: What is it and why is it important?

Resources9 min

The PrestaShop Day 2024 – as if you were there

Resources

Ressources9 min

The PrestaShop Day 2024 – as if you were there

Our full summary of the PrestaShop Day 2024.

Resources7 min

The Right Way To Use Price Testing Methods in a PrestaShop Store

Conducting price testing in your store can optimize sales, profit, and customer satisfaction.

Conversion

Conversion3 min

Streamlining ecommerce transactions: Enhanced security and seamlessness on any device

In a rapidly evolving digital landscape, the ability to pay for purchases rapidly is crucial.

Conversion7 min

A payment gateway: What is it and why is it important?

Conversion5 min

Optimize the search bar to boost your online sales

Logistics

Logistics5 min

How does your return policy affect your online store's success?

In this article, we'll explore how a well-designed return policy can have a positive influence on your online store's success.

Logistics5 min

Why outsource your shipping?

Logistics5 min

Shipping: How can this crucial stage of the ecommerce process be optimized?

Marketing

Marketing4 min

OOH: 6 physical advertising ideas for online stores

Marketing4 min

Top tips for brand newsletters

Marketing4 min

Why and how to sell (or not) your products on Temu and Shein? 

Marketing4 min

Why and how do you integrate secondhand into your catalog?

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Marketing6 min

Is it time to refresh your branding?

Marketing5 min

Personalizing messages for your customers: Where to start?

Marketing5 min

AI is revolutionizing acquisition

Marketing4 min

4 tips for internationalizing your online store

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Marketing

3 customer acquisition tips for your online store

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Success stories

Success stories5 min

With buy-now-pay-later, Ravate stores boosted conversions by 30%

Success stories3 min

How Prestashop Hosting Contributes To The Success Of Caves Carrière's Online Store

Success stories6 min

Gallia, Blédina, PrestaShop: The recipe for direct-to-consumer success

bougie parfumée
Success stories5 min

A duo that shines: Les Bougies de Charroux and PrestaShop

Interior design couch and furniture
Success stories6 min

Nest Dream: How the online furniture store succeeded in internationalization

Success stories5 min

Singer: a tailor-made PrestaShop store

Success stories5 min

As de Carreaux & PrestaShop: an online store that breaks new ground

Success stories6 min

Material Escolar, A very didactic ecommerce business!

Success stories

How Le Chocolat Alain Ducasse got a new showcase with PrestaShop Pro Services

Tech

Tech7 min

The role of geolocation feature in your global PrestaShop store

Tech4 min

Is your online store efficient enough?

Tech4 min

Overview of the most popular ecommerce analytics solutions

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Tech6 min

Predictive AI helping your performance

Tech4 min

Conversational AI to boost customer relations

Tech6 min

Customer reviews: How to get more of them and how to exploit the good ones

Tech5 min

Ecommerce & accessibility: Making online shopping more inclusive

Tech5 min

Speed of Lite: How LiteSpeed web servers power enterprises 

Tech5 min

How to secure a PrestaShop store from hackers in 2022?