Resources8 min

Generative AI, an essential asset for ecommerce

The emergence and development of so-called generative AI (GenAI) offers a whole range of very attractive solutions to create engaging product sheets, develop service content and improve SEO.

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Conversion6 min

AI, an ally for your visual creativity

Online sales success is largely based on visual aesthetics. Generative artificial intelligence offers vendors a great way to renew the appeal of their site by creating high-impact images, realistic product scenarios, and even using personalized virtual models. Read: Generative AI, an essential asset for ecommerce Illustrate your storytelling For an ecommerce site, buying art is an expensive solution that most often forces vendors to focus on product photos. In fact, mood visuals are rare, and yet they also contribute to offering Internet users a unique and immersive experience. Solutions such ...

Conversion6 min

Virtual Try-ons: Tech of the Future Only or Current Conversion Tool?

Evolving technology continues to open up new frontiers in online shopping. Today’s fashion retailers are exploring the pros and cons of providing customers with the option of virtual try-ons. Imagine buyers using VR and AR to see themselves with the products “in situ” before they decide whether or not to buy them. While it certainly sounds enticing and there are already some promising results, is relying on virtual try-ons really such a good idea? Continue reading as we explore this conundrum in more detail. Mixing Innovations and Conversions with Virtual Try-ons According to a Milieu survey c...

Logistics5 min

Why outsource your shipping?

How to choose the right transporter, monitor and manage returns, and, above all, deal with very time-consuming tasks?

Marketing4 min

4 tips for internationalizing your online store

Selling online in other countries can be a great business opportunity, provided you take the right measures to internationalize your ecommerce business.

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