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Which home page text do you like? Customer benefits highligted or not? Overall Look?


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I have had several opinions good and bad on both of these...which one would draw and get customers to order? Suggestions? Fun how each opinion differed on how much actual experience of web publishing each person actually had.

Thanks,
Doug

Benefit Rich:
http://i618.photobucket.com/albums/tt266/doug_k48/kct1.jpg

Tone down:
http://i618.photobucket.com/albums/tt266/doug_k48/kct2.jpg

Compromise from the two above: (No bold or underline or $ signs)

Benefit Rich, but soften down:
http://i618.photobucket.com/albums/tt266/doug_k48/kct3.jpg

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You might want to minimize the length of your copy on your home page and save the in-depth descriptions for an about page, or product drill down pages.

In my experience, too much copy, depending on the nature of your products, can discourage people from spending much time on your site, or even making a purchase.

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Id go for a option 3 and put everything you want to say in to an image or a sequence of images and link to another page with written content, people wont read lots of text unless they are interested in the product/brand already and if they are that interested they will go to another page to find what they need.

Home pages are like front windows and should only be used mostly for visual or link off content, just remember a home page is prime real estate!

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They all looked the same to me. Unfocused, rather random, a lot of people yelling different messages but I suppose if you are looking for a medina without the smells then it does the trick :-)

About the home page it depends whether you are designing it for humans or search engine and don't forget that most people coming from a search engine may not even see your home page.

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Ok took some of your advise....what do you guys think so far?

www kctrading net

Now if I could just figure out how to install a customer meta file that would direct people to my homepage?!?! From what I see on Prestashop 123 it only covers sub catagories and product pages...corrrect me if I am wrong please!

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