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Can you remove previously indexed product pages from Google's index?


byoung85

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Hi all,

 

I've recently taken over an e-commerce project website from someone to build it. I'm quite new to SEO, so I wanted to hear some expert suggestions.

 

Here's the deal.

 

The previous owner of the site had uploaded ~2000 products, and the corresponding URL's of every pages have been indexed by Google according to webmaster tool (I've attached the screenshot).

 

post-581170-0-33640900-1372695657_thumb.jpg

 

He then did a fresh install of Prestashop before handing over the project to me (yikes...!), so all of the indexed product pages no longer exist.

 

Question #1) Would this return a 404 on all of the removed pages?

 

After doing some research, I figured I'd have to either:

  1. Set-up a canonicalization to redirect all of the broken links to their correct pages (I know I'll have to upload all the products again.
  2. Submit a URL removal request will only remove the URL for 90 days (according to Google).

I don't have any products uploaded, for the site is currently going some layout changes.

 

Question #2) What is the best course of action to take to improve the site's SEO? Any other suggestions?

 

 

Please help!

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