Hoodgrown Posted May 11, 2009 Share Posted May 11, 2009 Checkout Inspiration From Top Converting Siteshttp://www.getelastic.com/no-required-registration/great quotes from this article In a usability test for a major online retailer, Jared Spool found new customers resisted registering, and some weren’t sure if they had registered before or not, entering various email address and password combinations in hopes they wouldn’t have to register. Others were suspicious the retailer would spam them with sales emails if they registered. Jared’s recommendation was to replace the Register button with Continue, and adding “You do not need to create an account to make purchases on our site. Simply click Continue to proceed to checkout. To make your future purchases even faster, you can create an account during checkout.” Conversions increased 45%, bumping annual online revenue by $300 Million. Link to comment Share on other sites More sharing options...
1eyebrow Posted May 11, 2009 Share Posted May 11, 2009 Yeah Ive been stressing on that. How do you enable people to shop as guests in prestashop? I see you have set it up in your petstore.***EDITEDNevermind I found the thread. http://www.prestashop.com/forums/viewthread/15605/feature_requests/guest_accounts Link to comment Share on other sites More sharing options...
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